KA-BAR, whose famed Fighting Utility Knife was carried by the US Marine Corps in WWII, has released its first ad campaign in the company’s 125 year-old history. Directed by Joshua Frankel through Charleston-based Rawle Murdy the three-spot campaign features testimonials brought to life in the form of animated tattoos. KA-BAR approached Rawle Murdy to expand… Continue reading Appealing To Knife Enthusiasts Is A Real Knife Fight
Clark Is The Real Coca-Cola Kid
Wendy Clark is a former agency-side exec who is now a big, big client. Ergo, she a person to listen to and learn from. Here she is at ad:tech in New York last month: At 39 minutes in to her speech, Clark gives up the mic to Renny Gleeson of Wieden + Kennedy, who speaks… Continue reading Clark Is The Real Coca-Cola Kid
This Reality’s For You
Bud struck out with Bud.tv, but the brand is back with a new entertainment property, Bud United presents: The Big Time, which will starting airing on ABC starting in January. Bud United presents: The Big Time is a social reality show that features people from across the globe fulfilling their wildest dreams – from pitching… Continue reading This Reality’s For You