Gisele Bündchen plays a housewife overlooked by her husband, which tells me right away that the casting is wrong. But let’s have a look… Agency: Giovanni+Draftfcb
Diet Pepsi Refreshes Its Can
With energy drinks, and so-called performance drinks cutting into soda pop’s market share, Diet Pepsi has decided to launch a “skinny” can in order to better compete. According to Ad Age, PepsiCo is building a major marketing program around their new Skinny Can, slated to run throughout 2011. “The challenge is making sure that packaging… Continue reading Diet Pepsi Refreshes Its Can
Diet Pepsi Refreshes Its Can
With energy drinks, and so-called performance drinks cutting into soda pop’s market share, Diet Pepsi has decided to launch a “skinny” can in order to better compete. According to Ad Age, PepsiCo is building a major marketing program around their new Skinny Can, slated to run throughout 2011. “The challenge is making sure that packaging… Continue reading Diet Pepsi Refreshes Its Can