Adweek has a new bespoke suit, a fresh shave and a great haircut. Its new editor, Michael Wolff, is feeling pretty good about it. According to The Wall Street Journal, Mr. Wolff said he wants the magazine “to be the editorial and economic anchor of a newsy website that appeals to the ‘chattering classes and… Continue reading Adweek Takes The Wolffian Way
Advertising Balloons – Business Marketing Magic
Advertising Balloons – Business Marketing Magic Advertising Balloons In today’s technological age, it can be easy, and cheap, to run advertising campaigns based solely online, relying on random clicks and searches to bring customers to your business. 7 ft. Advertising Balloon with logo: $533.00 However, you’re only ever going to engage those people who go… Continue reading Advertising Balloons – Business Marketing Magic
The Ad Game Is Changing, Here’s One Of Its Newest Players
“The best minds of my generation are thinking about how to make people click ads.” -Jeff Hammerbacher Brian Wong, 20, is a founder of Kiip, an in-game advertising concern that provides “real rewards for virtual achievements.” Here he is introducing his company on Bloomberg West: In this segment, Wong talks about a “moments-based model.” He… Continue reading The Ad Game Is Changing, Here’s One Of Its Newest Players